Tag: the pull agency

Consumers catch on to woke-washing in health and beauty

New research reveals 68% of consumers are uneasy about how brands promote…

Rosie Greenaway

Report reveals consumer attitudes to sustainability in beauty

A new report from The Pull Agency has revealed consumer views about…

Jane Wolfe

Generation Z is the demographic most attracted to natural beauty

New research has found that Generation Z is the group most concerned…

Jane Wolfe