Tyrrells enters organic crisp market with Lisa’s

Jane Wolfe
1 Min Read

New organic craft crisp brand Lisa’s has been launched by Tyrrells following its acquisition of Alps-based organic crisp manufacturer Aroma Snacks last year.

The Lisa’s range is created using hand selected, Bioland-certified organic potatoes seasoned with Alpine ingredients from the foothills of the Alps and comes in four varieties: Alpine Rock Salt; Alpine Salt & Vinegar; Emmental & Onion; and Mixed Alpine Herb.

“Organic and craft are exciting trends right now and the Lisa’s range, made in the foothills of the Alps from organic potatoes, allows us to bring a unique proposition to the UK snacks category,” says brand manager Julie Davies. “Made with incredible ingredients and hand cooked to a perfect crisp, we’re excited to create a craft crisp movement to compliment the surge in interest in other craft products such as ales and gins.”

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Jane Wolfe has worked in journalism since leaving University with a BA (Hons) in English in 1991, covering industries as diverse as energy, broadcasting, wellbeing and animal welfare. She first became part of the Natural Products News team in 1998 as a sub editor and freelance journalist before relocating to Greece in 2004. In 2013 she returned to the magazine as assistant editor, then deputy editor.
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