Planet Organic has created a ten-strong collection of food supplements as the first offering under its new Planet Originals label.
The Planet Originals range consists of: Vitamin D3, Ultra-Vitamin C, Gentle Iron, Ultra-Be Complex, Zinc Glycinate, Ultra-Mag Complex, Magnesium Glycinate, Calcium Glycinate, Methyl B-12 and Daily Multivitamin.
Free from artificial binders, fillers and preservatives, the vegan formulas come in plastic-free packaging and were developed alongside nutritional ingredients supplier, Cambridge Commodities. The supplements aren’t certified organic, but the retailer stresses that they ‘proudly’ carry the Planet name and ‘all the guarantees of quality and sustainability which come with it’.
Developing this range of Planet Originals supplements has been fantastic for the whole team here
“It’s a real milestone for us to be able to announce the launch of our range of Planet Originals supplements,” says CEO, George Dymond. “This has been a labour of love for so many members of our team, and I can’t wait to share the passion and commitment which has gone into the development of the range with our customers. We’re hugely excited by the prospect of expanding range of products bearing the Planet stamp of approval – but for now, there’s a magnificent variety of supplements for customers to get stuck into as we continue to encourage shoppers to discover better here at Planet Organic.”
Adds Lucy Browne, nutritionist at the retailer: “Developing this range of Planet Originals supplements has been fantastic for the whole team here. We’re inspired every day by the conversations we have with our customers and having the opportunity to apply some of the feedback and recommendations and incorporate that with our existing expertise has been a real treat. We can’t wait for our customers to try them and to hear what they think!”
