New look and flavours for Dalston’s

Jane Wolfe
2 Min Read

Craft soft drinks brand Dalston’s has refreshed its look and introduced three new flavours to its range.

Joining its canned line-up are a clean Fizzy Elderflower, created with wild-harvested British elderflower; a vibrant Cherryade crafted with Morello sweet and sour cherries; and a more crisp and fiery blend of its original Ginger Beer. All three are blended with British spring water and beet sugar designed to give an ‘adult’ taste profile.

“Combined with our significantly increased production capacity, this brilliant new trio will help us keep up with the huge consumer demand for better soft drinks,” comments Dalston’s MD Dan Broughton. “They also continue our commitment to real change in this market ­ avoiding artificial sweeteners, never compromising on taste and always using ‘real’ ingredients.”

Dalston’s has also revamped its packaging with a more striking design to reflect what the firm calls the ‘punchy’ flavours and actual colours of the drinks themselves. Its cans are now fully coloured for maximum impact, with hand-drawn illustrations.

All of Dalston’s flavours come in below the 8g sugar levy limit, with each drink containing 6.5g to 7.2g of beet sugar per 100ml. This, says the brand, means it hasn’t had to mess with its recipes, use artificial sweeteners, compromise on taste or ramp up its prices.

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Jane Wolfe has worked in journalism since leaving University with a BA (Hons) in English in 1991, covering industries as diverse as energy, broadcasting, wellbeing and animal welfare. She first became part of the Natural Products News team in 1998 as a sub editor and freelance journalist before relocating to Greece in 2004. In 2013 she returned to the magazine as assistant editor, then deputy editor.
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