Natural Products Scandinavia – organised by Diversified Communications UK – has scooped its first big industry accolade after winning Best International Launch at the annual Exhibition News Awards ceremony at the Lancaster London on 10 April 2013.
The first dedicated international trade show for natural and organic products based in the Nordic region, Natural Products Scandinavia, which took place in Malmö, Sweden, last October, enjoyed strong industry and association endorsement from its inception and attracted 2,009 attendees from 65 countries to its inaugural event in 2012.
Now in its seventh year, the Exhibition News Awards brought together over 800 industry professionals to recognise and celebrate the achievements of both individuals and companies that had made an exceptional contribution to exhibitions over the past 12 months. Natural Products Scandinavia won the hotly-contested Best International Launch category ahead of Grand Designs Australia (organised by Media 10/Diversified Exhibitions Australia), PROPAK West Africa, and CPhl South East Asia.
Event manager Zoe Jackson-Cooper, who joined the company just five months before the launch, was delighted to accept the award on behalf of the entire Natural Products Scandinavia team: “From design and marketing, to sales, finance and operations – we do everything in-house so we’re extremely proud that Natural Products Scandinavia has been recognised by the industry in this way. For our first non-UK event to have won Best International Launch really is amazing and full credit must go to the whole team here at Diversified UK. We are not saying it was easy but all our hard work certainly paid off!”
With 70% of exhibition space already sold six months out from its second edition, plus the launch of a new, co-located, Nordic Organic Food Fair – 2013 looks set to establish Natural Products Scandinavia as the major new fixture on the Scandinavian natural and organic calendar.
• Natural Products Scandinavia returns to MalmöMässan in Malmö, Sweden, on 20-21 October. For further information, please visit www.naturalproductsscandinavia.com.
