Sales of milk thistle soared over the Christmas and New Year party season, reports The Observer.
The newspaper said that growing awareness of the herb’s natural liver cleansing properties was being driven by partly by discussions on social media sites like facebook and Twitter. A new generation of party-goers were discovering milk thistle and stocking up with the herb as ‘damage limitation’.
Tesco – whose own-label THR Mark milk thistle products retails at £6 for 30 capsules – reported an 80% rise in sales over the festive period