The founder of organic baby food brand Ella’s Kitchen, Paul Lindley, has condemned what he calls the media’s “infantile ‘bad food’ lists”.
The comments come in a letter to The Grocer in which Lindley argues that “lowest common denominator headlines” and “simplistic analyses” of complex food-health interactions sideline serious debate and demean respectable parts of the media.
On the current blaze of sugar stories in the media, Lindley writes: “Parents who once believed they were doing the right thing by offering their child orange juice instead of a fizzy drink are now being told this decision could be tantamount to putting them in an early grave.”
Picture: “Sugary foods” – now it’s personal. Illustration from the Daily Mail