The consumer group Which? says that the majority of consumers want retailers to have non-GM policies.
Writing in The Grocer the consumer group’s chief policy officer, Sue Davies, argues that “consumer acceptance of GM must be the key” in any new debate on food production.
Research carried out by Which? last year found that 71% of people think “it is important that retailers have policies that they don’t sell foods that contain GM ingredients”. Almost the same number of people (70%) said they also wanted policies that don’t allow GM ingredients in animal feed.
Davies fears that the debate on food sustainability will focus “too much on technology, rather than defining the wider issues that concern producers, retailers and consumers”.
She adds: “If people don’t want to buy products because of the way they are produced, there won’t be a market.”