New and existing products shone as the industry gathered on 29 November for the annual Holland & Barrett Showcase during which a fresh, modern look was unveiled for the retailer, aimed at ‘appealing to Millennials’.
Numerous brands were present – including Beauty Kitchen, Ricola, Pip & Nut, Get Nourished and Naturya – offering demos, information and samples. Journalists, bloggers and natural health professionals were treated to manicures, massages, creative workshops, cocktails, vegan canapés and goody bags, to encourage ‘the good life’.