Comvita sweetens honey offer with fresh look and new Manuka variants

Jane Wolfe
1 Min Read

Natural health brand Comvita has launched a refreshed range of its premium table honey and added two new varieties.

The redesigned packaging combines delicate illustrations to tell the story of the honeys’ New Zealand origins along with four different Comvita stories on the backs of the packs, which aim to bring the brand to life.

A medal design to highlight the Premium Manuka content is also incorporated on the packaging and there is an on-pack flavour indicator to help consumers decide on the variety they’d like.

The two new flavours are Manuka Honey Blend with Ginger, offering a warm spicy flavour using natural ginger paste; and Manuka Honey Blend with Lemon, with an intense lemon hit from natural extract of the fruit. Both are bold in flavour and ‘creamed to perfection’.

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Jane Wolfe has worked in journalism since leaving University with a BA (Hons) in English in 1991, covering industries as diverse as energy, broadcasting, wellbeing and animal welfare. She first became part of the Natural Products News team in 1998 as a sub editor and freelance journalist before relocating to Greece in 2004. In 2013 she returned to the magazine as assistant editor, then deputy editor.
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