Rachel’s serves up breakfast Greek style

Jane Wolfe
1 Min Read

Rachel’s organic dairy brand has expanded its Breakfast Pot range with two new Greek-style flavours: Natural and Honey.

The thick, creamy Greek-style yogurt, topped with crunchy granola, is positioned for those breakfasting on the move, responding to the increasing consumer demand for convenient and healthy breakfast alternatives.

“Following the popularity of our Greek-style big pots and our existing single Vanilla Breakfast Pot, it seemed a natural step to combine the two, offering the shopper even more variety and satisfaction when it comes to the most important meal of the day,” explained Daniel Wheeler, marketing manager for Rachel’s. “With a clear gap in the market for such an offering, we’re pleased to be pioneers in the category and we’re looking forward to hearing the feedback from our customers.”

The breakfast pots are certified Organic by the Soil Association.

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Jane Wolfe has worked in journalism since leaving University with a BA (Hons) in English in 1991, covering industries as diverse as energy, broadcasting, wellbeing and animal welfare. She first became part of the Natural Products News team in 1998 as a sub editor and freelance journalist before relocating to Greece in 2004. In 2013 she returned to the magazine as assistant editor, then deputy editor.
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