Poco Rosso kids’ clothing range unveiled

Jane Wolfe
1 Min Read

A new brand of hemp and organic cotton clothing for children, Poco Rosso, has launched to offer an affordable and ethical choice to parents.

Offered in an array of ‘funky’ colours, the range is initially focusing on three age ranges – three to four, five to six, and seven to eight – and is looking to expand to other sizes, colours and styles next year.

poco rosso 2In dark green, red, grey and cobalt blue, the clothing offer consists of Hemp and Organic Cotton Fleece Billy Hoodie; Sweatpants; Leggings; Turtle Neck Long-Sleeved Top; Raglan Long-Sleeved Top; and Nymph Dress.

Founder Emma Parkinson commented: “I am so excited about the launch and that this new range gives parents an affordable choice of organic clothing for their kids. It’s very important to me as a mum too that the clothes are fun as well as long lasting and are not expensive as children grow so quickly.”

She adds: “Ethics are at the core of my business. I am driven by getting a high quality product at affordable prices out there. What’s important to me is to bring something that is of benefit to everybody, not just a niche market”.

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Jane Wolfe has worked in journalism since leaving University with a BA (Hons) in English in 1991, covering industries as diverse as energy, broadcasting, wellbeing and animal welfare. She first became part of the Natural Products News team in 1998 as a sub editor and freelance journalist before relocating to Greece in 2004. In 2013 she returned to the magazine as assistant editor, then deputy editor.
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