As part of its current on-pack promotion to win a woodland, Dorset Cereals has teamed up with Sawday’s Canopy & Stars to provide runner-up prizes.
Canopy & Stars is providing 100 family glamping breaks as part of the cereal company’s Win Your Own Woodland competition – which offers consumers the change to win their very own woodland or £50,000 – and entrants will also be able to download the Canopy & Stars Little Book for Nature Investigators, an ID kit for children including tree, flower, animal track and bird spotting.
“At Dorset Cereals we’re launching our biggest ever on-pack promotion to win a glorious woodland on over six million packs,” said Rob Ward, communications manager at Dorset Cereals, “and to make it as impactful and exciting as possible we’ve teamed up with the wonderful Sawday’s Canopy & Stars to provide runner-up prizes. We love everything Canopy & Stars do, with their truly unique and fabulous properties, many of which are of course in woodland settings, so it was really a no-brainer to link up with them – we just wish we could enter to win one of the 100 breaks!”
Canopy & Stars MD Tom Dixon added: “We are delighted to be working with Dorset Cereals. We pride ourselves on seeking out amazing, unusual places to stay that are close to nature so it’s essential that we work with partners that have the same connection to nature and the great outdoors. The competition prizes include trips to a typical selection of Canopy & Stars places: a cabin, wagon, train carriage, tipi and shepherds hut, accommodation that we are confident will appeal to Dorset Cereals loyal customers.”
