Ginger passion from Luscombe

Jane Wolfe
1 Min Read

Devon-based soft drinks producer Luscombe Drinks has a new addition in its ginger beer stable, Passionate Ginger Beer which is described as having the full body of ginger beer with a subtle passion fruit edge.

The new drink joins Luscombe’s Christmas selection – which also includes Cranberry Crush – and adds to its other two ginger beer variants, Hot and Cool.

Passionate Ginger Beer combines fresh root ginger with 6% real organic passion fruit juice for “a perfect balance” between heat and sweetness.

“Our ginger beers have a huge following and the new Passionate Ginger Beer brings another dimension to these,” said Luscombe Drinks MD, Gabriel David, commenting on the launch. “Along with the Cranberry Crush, they make a compelling offering as a serious alternative for the non-drinker. No longer the poor cousin, the driver gets the very best, if Luscombe has anything to do with it.”

All three ginger beers come in 32cl crown cap bottles.

Share This Article
Jane Wolfe has worked in journalism since leaving University with a BA (Hons) in English in 1991, covering industries as diverse as energy, broadcasting, wellbeing and animal welfare. She first became part of the Natural Products News team in 1998 as a sub editor and freelance journalist before relocating to Greece in 2004. In 2013 she returned to the magazine as assistant editor, then deputy editor.
Leave a Comment