Delicious Alchemy, the Yorkshire-based gluten-free brand, has unveiled a fresh look and a host of new products.
The rebrand brings vibrant stripes and relaxed copy to the packaging and the new products aim to encourage people to conjure up their own gluten-free creations.
The five additional products, which are all gluten- and dairy-free, are Vanilla Sponge Cake Mix, Chocolate Brownie Mix, Oaty Cookie Mix, White Bread Mix and Brown Bread Mix.
Brand founder Emma Killilea commented on the move: “I launched Delicious Alchemy after I was diagnosed with coeliac disease because the gluten-free products I tried didn’t taste very good. Eight years on and the brand is entering its next phase but our aim remains the same: to give those having or wanting to follow a gluten free diet food that tastes delicious. So, we’ve made our existing range of cereals even tastier and added new products designed to enable our customers to create gluten-free magic in their own kitchen.”
