The Sussex-based natural bath and body care brand celebrated its first birthday by signing a deal with Barneys New York to launch at 15 stores across the US.
The entire BLEND collective product range (featuring 12 SKUs in total) will be available at the luxury stores and at www.barneys.com from the end of February.
“Barneys is synonymous with luxury, great taste and quality and we couldn’t have found a more perfect retail partner as BLEND collective ticks those same boxes,” says Clive Walker, co-founder and CEO of BLEND collective.
“Our brand is barely one year old and entering the US, which is still the world’s leading beauty market, is definitely a big milestone for us – one that makes our first birthday extra special. We aim to build on this success and target other international markets to grow our brand overseas in 2013.”
