Ener-C NPD bursts onto the market

Rosie Greenaway
2 Min Read

New to Ener-C family comes the Sugar-Free Multivitamin range in Orange and Mixed Berry. Each serving of this sugar-free, all-natural, certified non-GMO effervescent drink provides a high dose of non-acidic vitamin C (1,000mg) along with a blend of 24 other nutrients, sourced from real fruits and vegetables.

Suitable for anyone on a calorie-conscious eating plan or a low sugar diet, the Ener-C drinks are naturally sweetened with fruit-derived erythritol and ‘a whisper of stevia’. The powder offers rapid absorption when mixed with water and can be used to replenish electrolytes and support the immune system.

According to the brand the formula was designed with four key pillars in mind: energy, without the crash that follows sugar and caffeine consumption; year-round health, with a particular focus on cold and flu season; electrolytes, to enable peak physical performance and aid recovery from alcohol consumption; and finally taste, with the vegan-friendly product featuring all-natural fruit flavours.

Also new to the range is Ener-C Sport, an electrolyte drink mix designed for pre- and post-workout which rehydrates the body and aids muscle function. With a Mixed Berry flavour, each sachet replenishes the system with salts and minerals lost through sweat; the formula comprises sodium, potassium, calcium, magnesium, zinc, chromium, selenium and 250mg of vitamin C.

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Having spent the early part of career putting her BA (Hons) in Media Writing to use as a freelancer writer across a number of industries – from wellbeing, food and travel to design and events – Rosie Greenaway’s post as editor of Natural Products News and Natural Beauty News began in 2017. In 2018 she co-launched NPN’s 30 under 30 initiative, is a regular presenter and speaker on industry panels, is a judge of several awards schemes in food and beauty (from the Soil Association’s BOOM Awards to the Who’s Who in Green Beauty Scandinavia) and acts as an Advisory Board Member for the Sustainable Beauty Coalition.
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