UK speciality coffee roaster Pact Coffee has expanded its presence on shelves with the launch of its whole beans, ground coffee and Nespresso® compatible pods into all Whole Foods Market stores.
Customers can choose from Bourbon Cream Espresso, Fruit & Nut Espresso (RRP £5.55 per 200g bag; ground and whole bean), and a single-origin ‘microlot’ coffee from Rwanda (RRP £6.00).
All the lines are 100% speciality grade and ethically sourced directly from farmers. The Single Estate Microlot Filter has been sourced directly from Kibirizi Washing Station – a collective of 1,130 farmers that each have less than a hectare of land, on average.
Pact Coffee’s CEO, Paul Turton, said: “We’re thrilled to launch in Whole Foods’ London high street stores, bringing visibility to some of the world’s outstanding coffee farmers.
“We operate differently from other roasters, in that we form long-term relationships with farmers over years.
“This means that every bag of coffee we sell on Whole Foods shelves makes a significant difference at the coffee’s origin. By buying Pact Coffee, Whole Foods customers are proving to these farmers that there’s a sustainable future for them in farming great-quality coffee.”
Pact Coffee was founded in 2012. It’s since operated with the company mission to improve the lives of talented smallholder farmers by bringing speciality coffee to its UK customers.
Pact Coffee
www.pactcoffee.com
