Health store staple Ecover is here on the show floor at Natural & Organic Products Europe to promote its growing range of eco friendly household products.
Steve Mitchell (pictured) explained how the brand has expanded to include the Mizu range of shower gel, hand wash, hand cream and body lotions. Its core collection has also benefitted from its Feel Good Cleaning marketing campaign.
“We’re talking to people about our Zero range which launches in the UK in July,” says Mitchell.
“It’s a range of cleaning products with no fragrances, enzymes or colourants that should be a major plus for health stores.”
Mizu range of Shower Gels, Body Lotions, Hand Washes and Hand Cream make skin feel soft and nurtured. Their mild formulas are made from plant and mineral based ingredients that clean gently and moisturise deeply.